Red and White Enterprises

Technology Development and Marketing Services for the
Video Electronics Industry

Marketing Services

 

In addition to Technology Development and related services,  Red and White performs valuable Marketing and Product Management services for Video Technology companies. 


Red and White provides a quick method of complementing  in-house resources with instantly available and widely experienced capability. 

Market Research -
determining the present and future size of a market, specifying the features that will be required in next year's product, studying existing competitors and identifying new ones, spotting long range trends.  Red and White performs all of these difficult tasks for system level or IC level participants.   

Product and Operations Management - 

preparation of manufacturing documentation, selecting and managing manufacturers and other vendors, negotiation of contracts, site inspection.  Red and White can assist with or manage an entire product turnout.


Sales Channel Development -

recruiting and managing Manufacturer's Representatives, Dealers and Distributors, negotiating Sales and Distribution contracts, development of OEM sales.   Red and White can augment existing sales capability or fill in for a specific regional need.


Promotional  Planning and Implementation - creation of promotional literature, images and video, writing of press releases,  creation and placement of print advertising,  internet marketing, trade show planning, demonstration creation and attendance.  Red and White can manage or participate in all parts of promotional plan.